According to a market report, published by Sheer Analytics and Insights, The global peer-to-peer fundraising market was valued at $5.3 billion in 2021 and it is expected to reach $5.3 billion at a CAGR of 15.3% between 2022 and 2032. Peer-to-peer fundraising can help people to raise money, and expand their donor base. Furthermore, it can increase the community's awareness of a particular cause. There is a process of executing peer-to-peer fundraising work. The first one has to set up a fundraising goal and establish its main campaign page by using a peer-to-peer fundraising program. The other steps are recruiting volunteers, providing resources, sharing campaign pages, and then tracking the progress. This way, it will properly execute the fundraising strategy. Moreover, the easy part of this process is that everyone can use peer-to-peer fundraising. For example, crowd-funding is another strategy of funding a project or venture by raising particular amounts of money from a large number of customers. This can be done by using online transactions as well. If anyone wants to collect donations then it will require a large number of audiences. In this modern age, online fundraising campaigns could be very effective. There are several peer-to-peer fundraising examples such as athletic events, friendly competitions, bake sales, holiday parties, and others. However, these rising factors are expected to drive the global market during the forecast period.
In addition, there are several benefits of non-profit peer-to-peer fundraising. These benefits are such as it acquiring new donors, and helping in growing social media presence. Furthermore, it supports hyping events, spreads brand recognition, and empowers donors. Moreover, building relationship is the key for non-profits to retain supporters over time. Hence, it helps the fundraising team to earn and save more than before. Furthermore, demand for software and services among non-profit organizations and social enterprises is increasing, which has driven the market growth over the last few years and is also expected to leverage such platforms for various applications such as crowd-funding and donation campaigns, among others.
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Other rising factors such as the increasing number of global non-governmental organizations and various entrepreneurs and startups are projected to drive the growth of the peer-to-peer fundraising market across the globe during the upcoming years. Furthermore, global investors from the developed countries are focusing on investing more in small, medium, and large enterprises which are also estimated to propel the growth of the market during the forecast period from 2022 to 2032. Additionally, global key players are investing in R&D activities, and besides this, technologies are becoming advanced in present days, which are offering significant growth opportunities for the global peer-to-peer fundraising market. If anyone wants to make the most of the peer-to-peer fundraising, then the person should encourage all the supporters to participate in the fundraising program. This way, a single donation can make a double impact.
Key players such as Act Blue (U.S), Apollo Fundraising (U.K), BonFire Funds (U.S), Balckbaud (U.S), Bloomerang LLC (U.S), Classy (U.S), Charity Engine (U.K), Charity Proud (U.S), Donor Drive (U.S), Donately Corporation (U.S), DonorPerfect (U.S), GoFundMe Inc (U.S), Neon One (U.S), NGP VAN (U.S), Network For Good (U.S), Neon CRM (U.S), Oracle Corporation (U.S), OneCause Inc (U.S), Personify Inc (U.S), Qgiv Inc (U.S), Raklet (U.S), Sales Force (U.S), Salsa Labs (U.S), Tatango (U.S), WPP Plc (U.S), among others
Global Peer-to-Peer Fundraising Market Has Been Segmented Into:
Global Peer-to-Peer Fundraising Market – by Fundraising Type:
- Cloud-Based
- On-Premises
Global Peer-to-Peer Fundraising Market – by Organization Type:
- Small and Medium Enterprises
- Large Enterprises
Global Peer-to-Peer Fundraising Market – by Regions:
North America
- U.S
- Canada
- Mexico
Europe
- Germany
- France
- Italy
- U.K.
- Russia
- Rest of Europe Countries
Asia-Pacific
- India
- China
- Japan
- South Korea
- North Korea
- Rest of Asian Countries
LAMEA
- Brazil
- Saudi Arabia
- Rest of LAMEA
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